Our Story
There was a period in my life where everything felt heavy.
Not dramatic-heavy… silent-heavy.
The kind where you go through your day on autopilot,
smile when you’re supposed to,
and keep convincing yourself you’re “fine”
even though something inside you feels dim and disconnected.
I stopped dancing during that time.
I didn’t even realize how much I’d lost myself. I made it a mission and a goal to get out of that mindset. So, one day I walked into a professional dance class —
BollyFemme, BollySass because that's what I was familiar with.
I still remember that moment.
The mirrors.
The music.
The choreography that demanded confidence
even though I didn’t feel any.
My body was stiff.
My mind was loud.
But something inside me whispered,
“Stay.”
And class after class…
combo after combo…
hip rolls, hair whips, sass walks —
I felt pieces of myself coming back.
Not the old me…
but a truer one.
Stronger.
Softer.
More self-aware.
More expressive.
That’s when Dance Your Mindset began —
not as a business idea
but as a personal awakening.
I realized that movement isn’t just movement.
It’s psychology.
It’s healing.
It’s identity.
It’s permission.
It’s a conversation with your mind
through your body.
Most people try to change their mindset through thinking.
But your mind only follows patterns your body has already felt before.
When you move - through dance, posture, breath, tone, or rhythm - you're creating new neural pathways that signal safety, openness, and power.
From that experience, the DYM grew:
Awareness → Intention → Alignment.
A simple pathway of noticing where you are,
choosing who you want to be,
and moving your way there — literally.
And that’s where DYM Apparel was born.
Not as merch.
Not as aesthetics.
But as a wearable reminder of your comeback.
A reminder of the day you walked into a dance class scared
but stayed anyway.
A reminder that your body remembers who you are
even when your mind forgets.
A reminder that healing happens in motion.
Every hoodie, every cap, every piece says:
You don’t need to become someone else to feel confident.
You just need to return to yourself —
one move, one breath, one class, one shift at a time.
DYM Apparel is for the girls who found themselves again.
For the women who grew up quiet
but now choose expression.
For every soft soul learning to take up space —
gently, boldly, intentionally.
Because when you wear DYM,
you’re not just wearing clothing.
You’re wearing the moment you came back to life.
You’re wearing movement.
You’re wearing freedom.
You’re wearing the woman you’re becoming.